5 min read
After sun, salt water, chlorine and more frequent washing, hair can look dry, dull, frizzy and difficult to detangle.
To restore softness, shine and a more manageable finish, you can start with a fast three-step routine: first a Maschera Divina treatment, then Shampoo Divino and finally Latte Divino on towel-dried hair.
Why hair changes after summer
Ultraviolet rays can alter proteins, pigments and lipids in the hair fibre, with visible effects such as increased roughness, dryness, brittleness and loss of shine.
Chlorine can also remove some of the lipids coating the hair shaft, while the sea, wind, heat and frequent washing add further everyday stress.
The result is easy to recognise in the mirror and by touch: lengths feel less flexible, ends tangle more easily and frizz makes styling look less polished.
At this stage, it helps to choose products that work together on nourishment, cleansing, manageability and cosmetic protection while keeping the routine easy to repeat.
The three-step Linea Divina fast routine
What makes this routine distinctive is the order of the steps, as the intensive treatment comes before cleansing and the leave-in step completes the ritual before drying.
1. Maschera Divina before shampoo
Start by dampening and towel-drying your hair, then distribute Maschera Divina through the lengths and ends.
Its creamy texture coats dehydrated, frizzy, porous or stressed hair and leaves it softer, fuller-looking, shinier and more manageable without weighing it down.
The formula combines hydrolysed keratin and silk with coconut, macadamia, murumuru and babassu oils, selected to support nourishment, flexibility, shine and frizz control.
Leave the treatment on for 5–10 minutes and, if the lengths are particularly dry, extend the processing time to 15 minutes as directed on the product page.
This first step prepares softer, more manageable hair before you even move on to cleansing.
2. Shampoo Divino for gentle cleansing
Rinse out the mask and apply Shampoo Divino to wet hair, massaging for 1–2 minutes before rinsing thoroughly.
The cleanser gently removes impurities and residue while guiding the hair towards a fresh, soft and lightweight feel.
Hydrolysed silk and keratin, grape, apple and wheat extracts and Lactobacillus Ferment characterise a formula designed to leave hair looking smoother, shinier and easier to comb.
The citrus and floral fragrance turns even a quick wash into an enjoyable moment, while the synergy with the mask and milk keeps the whole ritual consistent.
3. Latte Divino on towel-dried hair
After shampooing, gently towel-dry your hair, shake the bottle and mist Latte Divino through the lengths.
The product stays on the hair and completes the routine with nourishing, detangling and protective action, making it easier to comb while helping to control knots and frizz.
The light, velvety texture spreads without feeling greasy and leaves a soft, glossy finish with a fresh, sweet and delicate scent.
Lightweight natural oils, green tea extract and other functional ingredients support softness and fibre protection without weighing the hair down.
Continue with your usual drying routine, choosing a moderate temperature when your hair is already sensitised by summer stress.

Which hair types suit this routine?
Linea Divina is designed especially for dry, stressed, damaged, frizzy, porous, coloured or treated hair that needs a healthier-looking, shinier finish.
Combining the three products lets you focus the treatment on the lengths while still including thorough cleansing and a final leave-in step.
If your hair is fine, distribute the mask and milk mainly from the mid-lengths to the ends, watch how your hair responds and adjust the amount to your needs.
If your hair is very dry or porous, you can use the longer processing time recommended for the mask and pay particular attention to areas that tangle most easily.
The realistic aim is to progressively improve softness, shine, manageability and ease of combing through a consistent cosmetic routine.
How to support the routine in the following weeks
Once you return from holiday, continue treating your hair gently during drying and styling to preserve the soft feel achieved during washing.
Blot rather than rub vigorously, detangle from the ends upwards and limit the highest settings on hairdryers and heated tools for a few weeks.
Consistency matters more than complexity, so a short, recognisable sequence can become your easiest post-summer ritual.
The Linea Divina kit contains the three complementary products needed for the complete routine, from the pre-shampoo treatment to the leave-in milk.
Frequently asked questions about post-summer hair care
Why apply the mask before shampooing?
The pre-shampoo treatment allows the rich texture of Maschera Divina to coat stressed lengths first, while the subsequent wash completes the routine and leaves hair clean and lightweight.
How long should Maschera Divina be left on?
The recommended processing time is 5–10 minutes, with the option of extending it to 15 minutes when hair is very dry.
Should Latte Divino be rinsed out?
No, it should be misted through towel-dried lengths and left in before combing and drying your hair.
Is the routine suitable for coloured or treated hair?
The line is also intended for coloured or treated hair, which may benefit from extra attention to softness, shine and manageability after summer.
Start again with three essential steps
When your hair still shows the effects of sun, sea and pool time, a targeted routine can leave it visibly softer, shinier, tidier and more pleasant to comb.
Discover the Linea Divina kit and try the complete fast sequence with Maschera Divina, Shampoo Divino and Latte Divino.


